Martha Logan’s Souvenir Cook Book – Canadian National Exhibition, 1955

Description:
Celebrate a piece of Canadian culinary and cultural history with this vintage gem, Martha Logan’s Souvenir Cook Book, created for the Canadian National Exhibition (CNE) in 1955. This cookbook commemorates 100 years of Swift’s food service, intertwining historical nostalgia with practical cooking guidance. The red-and-black illustrated cover features the iconic CNE Princes’ Gates, symbolizing the event's grandeur and legacy.

Inside, you'll find:

• Classic recipes reflecting mid-century Canadian cuisine.
• Cooking tips and techniques from Martha Logan, a trusted figure in Swift’s promotional campaigns.
• Historical notes celebrating Swift’s centennial (1855–1955).

Era & Features:

• Published: 1955 as a commemorative cookbook for the Canadian National Exhibition.
• Publisher: Swift’s Centennial.
• Condition: Rated Good, with minor wear and foxing on the cover typical of its age. Pages are intact, clean, and fully legible, preserving the charm of this historical artifact.
• Special Features:
  • A tribute to Swift’s centennial milestone, blending culinary tradition with Canadian history.
  • The visually striking cover design makes it a standout addition to any cookbook or ephemera collection.
  • Links to the rich history of the CNE, a beloved Canadian institution.

Rarity:
This cookbook is a rare piece of Canadian culinary memorabilia, appealing to collectors of vintage cookbooks, CNE souvenirs, and mid-century advertising. Its connection to Swift’s centennial celebration adds unique historical significance.

Market Trends:
Vintage cookbooks with ties to significant cultural events, such as the CNE, are highly sought after. Collectors value their combination of practical content and historical relevance, with unique editions commanding premium prices.