Vintage GM Pamphlet - Only Four Minutes to Live! (1962)

This striking vintage pamphlet, Only Four Minutes to Live! by Paul W. Kearney, was published in 1962 by General Motors for their employees as part of the "Information Rack Service." This educational piece focuses on the new heart-lung resuscitation method (early CPR techniques), approved by the National Resuscitation Society, and reflects the mid-20th century emphasis on workplace safety and emergency preparedness.

The pamphlet’s dramatic title and bold red and black graphic cover design immediately capture attention, illustrating a life-saving scenario in a high-stakes emergency. Inside, it provides valuable knowledge and training techniques for heart-lung resuscitation, offering practical information in a clear and direct style. The motto "Be ready with knowledge, training, and practice to save a life" encapsulates the pamphlet’s urgency and purpose.

Era and Rarity: The "IR-62-40" production code confirms its publication in 1962. As an internal GM publication, this pamphlet was distributed to a limited audience, making surviving copies rare and highly collectible. It is a unique artifact for collectors of General Motors memorabilia, vintage medical history, or mid-century corporate safety culture.

Condition: This pamphlet is in excellent vintage condition, with crisp pages and clear print, showing minimal signs of age or handling. Its clean, well-preserved state enhances its collectible value.

Whether you're a GM enthusiast, a collector of mid-century medical and safety publications, or simply fascinated by vintage corporate materials, this pamphlet offers an intriguing blend of historical significance and timeless design.